Branding by the Numbers

Branding by the Numbers

Now that the 2020 Olympics are officially rescheduled to 2021, NBC has a lot of content shuffling to do this summer amid cancellations and confusion. But one thing is clear to me, NBC is on top of its branding game. Never mind the media bloggers who can’t stop...

Increased Scrutiny for Specimens

The Office has recently implemented a more rigorous examination for specimens when it suspects that the specimen has been digitally created or altered or otherwise a mock-up. Such examination has implications for all filers and practitioners at the Office. It has been...